WHAT INFORMATION DO WE COLLECT?
We may collect personal information about customers from a variety of sources including, but without limitation: (i) visits to our stadium, websites, retail outlets; (ii) purchasing goods or services via our websites, retail outlets, stadium, or box office; (iii) emails, written and verbal communications and telephone conversations; (iv) participating in competitions or lotteries; (v) attending rugby matches or rugby coaching sessions; and (vi) from other supporters through referral schemes.
We will use our reasonable endeavours to ensure that people providing us with personal information are aware that it is being collected and for what purpose it is being collected at the point of collection. In the case of friend referral schemes, we will use our reasonable endeavours to ensure that people providing us with the personal information of others have obtained the consent of the individual that they are referring.
EXAMPLES OF THE INFORMATION THAT WE MAY COLLECT
We may, for example, keep a record of your name, address, email address, date of birth, and telephone number. We may also keep a record of the purchases that you have made from us, the dates and times that you attend our stadium, and details of any correspondence we have entered into with you. We may supplement the information that we collect with other information that we obtain from our dealings with customers or which we receive from other organisations, for example, our commercial partners.
WHY WE COLLECT YOUR INFORMATION
We collect information about you to help us to understand about our customers generally and also to help us to understand more about each individual customer specifically. For example, we would like to know the average age profile of our customers, and how far our customers travel to support us. These are examples of general information which are not only useful for us, but also for the rugby league governing bodies and our commercial partners.
We also would like to know about individual customers to help us to understand about their preferences and to help us to provide goods and services that they might find appealing. For example, we may record details of any disability or health needs that our customers may have to help to ensure their safety when they attend an event at our stadium or any of our other premises.
HOW WE WILL USE YOUR INFORMATION
We will use personal information for the following purposes:
- To administer transactions and provide products and services and or details of products and services to customers who request them;
- To record, handle and respond to enquiries and complaints;
- For general record keeping purposes;
- To carry out market research and/or to improve the products and services we offer;
- To track activity on our website;
- To create an individual profile of each customer so that we can – understand and respect their preferences and privacy, offer products and services (including those of our commercial partners and third parties) that we think might be of interest to them, and customise our communication with them. For example, we may customise our website and marketing communications according to their interest.
DISCLOSURE OF YOUR INFORMATION
We may disclose your personal information to third parties:
- In order to ensure that we manage your data effectively and efficiently, in which case we may need to appoint other organisations to carry out some data processing activities on our behalf. This might, for example, include checking your details against the telephone preference service. We may also need to appoint other organisations to carry out data processing activities such as mailing services and mail order fulfilment.
- If Saints or substantially all of its assets are acquired by a third party, in which case personal data held by us about customers will be one of the transferred assets.
to protect the rights, property, or safety of Saints, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
- In these circumstances we will use our reasonable endeavours to ensure that personal information relating to customers is properly protected and processed under strictly controlled conditions.
SAINTS’ COMMERCIAL PARTNER PROGRAMME
From time to time we choose to work with a selection of carefully selected commercial partners. A list of these is available from us on request and includes our sponsors and partners, and affinity programme providers.
Our commercial partner programme is designed to support Saints and also to bring customers a diverse range of offers that we think might be of interest to them.
Occasionally, we and/or our commercial partners would like to contact you to tell you more about the offers available to you and about a range of other initiatives through a number of different ways including by post, telephone, text/picture/video message, fax or by email. If you express an interest in an offer from one of our commercial partners we have asked that our commercial partners let us know. This enables us to take your views and interests into account when choosing our commercial partners and developing our commercial partner programme.
WHAT TO DO IF YOU DO NOT WANT US TO CONTACT YOU
We will assume that people who support Saints, contact us, or use our website, wish to know more about Saints and we will communicate with them accordingly. We will use our reasonable endeavours to communicate with them according to the preferences that they share with us. We will use our reasonable endeavours at the point of data collection to provide customers with sufficient means to enable them to opt out of contact by us or any third parties. This will be through tick boxes on paper forms, and electronic tick boxes on digital media such as the internet.
CONTACTING PEOPLE WHO HAVE OPTED OUT
In order to accurately maintain the data in our data systems we may on occasions (usually once per year) contact those customers who have asked us not to contact them to ensure that the data we hold is correct. This will normally be in the form of a letter stating that our records indicate that they do not wish to be contacted by us and that we will not contact them unless they grant us their consent. It is important that we retain this right to ensure that we provide good service.
USE OF YOUR INFORMATION OUTSIDE THE EUROPEAN UNION
PERSONAL INFORMATION AND THE INTERNET
Saints operates a number of websites including but not limited to www.saintsrlfc.com (“the Saints websites”). The Saints websites contain links to other websites which are provided for the benefit of our customers.
We recommend that customers check the privacy and security policies and procedures of each and every website that they visit including those of our commercial partners, some of which may be branded in Saints colours or with the Saints logo.
The Saints websites include certain chat rooms, forums, message boards, and/or news groups on which customers can post information. Any information that customers chose to post in these areas becomes public information and you should always be careful when deciding to disclose your personal details as part of that information.
In common with many other website operators, we may use standard technology called ‘cookies’ on the Saints websites. Cookies are small pieces of information that are stored by the browser on a computer’s hard drive and they are used to record how people use and navigate websites.
Most browsers automatically accept cookies, but you can usually change your browser to prevent cookies being stored. Please note, if you do turn cookies off this will limit the service that we are able to provide to you and may affect your visitor experience. For further information on cookies and how to switch them off see: www.allaboutcookies.org
SECURITY OF INFORMATION
We are firmly committed to data security. When customers place orders via the Saints websites, we use or offer the use of a secure server. The secure server software encrypts all information before it is sent to us. We take steps to guard against unauthorised access to customer data and have security procedures in place to protect our paper based systems and computerised databases from loss and misuse. We only allow access to them when it is absolutely necessary, and then under strict guidelines as to what use may be made of the personal information contained within them. Although we make every effort to create a secure environment for your personal information, we cannot guarantee the safety of any personal information which you provide to us.
We may monitor or record telephone calls and we may also use CCTV at or near our premises. The primary reason for this monitoring is for training and/or security purposes and also to improve the quality of services that we provide to you.
WHAT DO WE DO WITH YOUR FINANCIAL INFORMATION
We will use your financial information to enable payment authorisation and billing including any online, mail order, or telephone purchases. When you purchase any products from us, your consent is given to provide your financial information and personal information to those third parties necessary to process your transactions with us, such as credit card companies, banks and companies that handle delivery and shipping on our behalf. This includes exchanging information with other companies and organisations for fraud protection and credit risk protection. We will not share your financial information with third parties without your consent for any other reason.
YOUR RIGHTS TO ACCESS YOUR PERSONAL INFORMATION
You have the right to receive a copy of the personal information that we hold about you and we are entitled to charge a fee towards the cost of administering any request that you make. The current fee is £10.
HOW TO CONTACT US
You can also write to: The Data Controller, St.Helens R.F.C. Ltd, Langtree Park, McManus Drive, St Helens, WA9 3AL.